齐心协力，出山计划
United We Thrive: The Beyond the Mountains Initiative
“出山计划”是我们发起的一项帮助女性创业的计划， 特别针对于来自苗寨的女性手艺人。 我们的使命是利用博物馆文化传播影响力和供应链为 制作这些产品系列的女性赋能，帮助她们的手工艺产品出山，走进国际市场，获得订单增加她们的收入，提振信心。让苗绣这一独特的文化遗产得以保护和传承，也让海外消费者有机会看到这些小众的独特的工艺品。
The Beyond the Mountains Initiative is a program we have launched to support women entrepreneurs, with a special focus on female artisans from Miao villages.
Our mission is to empower these women by leveraging the cultural influence of our museum and an integrated supply chain to bring their handcrafted products beyond the mountains and into the global market. By helping them secure international orders, we aim to increase their income, boost their confidence, and support their entrepreneurial endeavors.
This initiative not only safeguards and preserves the unique cultural heritage of Miao embroidery but also introduces international consumers to these rare and exquisite crafts. Together, we can create meaningful opportunities for cultural preservation and economic empowerment while sharing the beauty of Miao artistry with the world.
购买出山计划产品
Shopping with Purpose
当您购买我们的“出山计划”的产品时， 您就是在对生产这些系列的女性及其社区进行投资。
When you purchase products from our Beyond the Mountains Initiative, you are making an investment in the women who create these collections and their communities.
认识手艺人
Meet the Artisans
刘正花、李敏、杨秀珍、龙明花等20位绣娘，是我们精选的苗族女性创业领袖，她们用自己的手艺，创意了一些用苗绣制作的工艺品，带动20个村落的女性就业。她们是最擅长刺绣的手艺人，她们希望她们的手工艺被世界看见。她们勤劳而努力，希望通过自己的双手，获得订单，拥有好的教育与生活。她们更想与国际上的其它女性手艺人交流，创造好产品好生活
Liu Zhenghua, Li Min, Yang Xiuzhen, Long Minghua, and 16 other talented Miao embroidery artisans are the carefully selected entrepreneurial leaders of our initiative. Using their exceptional craftsmanship, they have created a variety of handmade products featuring traditional Miao embroidery, driving employment for women across 20 villages.
These artisans are masters of their craft, passionate about sharing their work with the world. Hardworking and dedicated, they strive to secure orders through their skills, providing better education and improved living conditions for their families. They also dream of connecting with other female artisans globally, exchanging ideas and creating meaningful products and fulfilling lives together
苗寨社区
The Miao Community
找到一种对苗区长期、可持续的影响非常重要。我们已将这些绣娘和她们的传也产品纳入我们的常规供应链，并积极扩大这一模式走到国际市场。到目前为止，我们的出山计划正在积极启动中，我们已在Etsy、TK平台上开始销售她们的产品，为扩大影响力，我们2024年我们还在orange art center的协作下，在美国弗吉尼亚举办了一场为期8周的“ Awe at the fingertips---Art from Miao People” 苗绣主题展，并线下销售这些产品，获得了非常好的成绩。我们也感受到美国观众对苗绣的喜爱。这对社区和妇女就业是非常好的鼓舞。
Creating a long-term and sustainable impact for Miao communities is essential. We have integrated these artisans and their handcrafted products into our regular supply chain and are actively expanding this model to reach the international market.
To date, our Beyond the Mountains Initiative has made significant progress. We have started selling their products on platforms like Etsy and TK. In 2024, in collaboration with the Orange Art Center, we hosted an 8-week Miao embroidery-themed exhibition titled "Awe at the Fingertips: Art from the Miao People" in Virginia, USA. The exhibition not only showcased the beauty of Miao embroidery but also included offline sales of these products, achieving remarkable success.
We were deeply encouraged by the enthusiastic response from American audiences, who expressed great admiration for Miao embroidery. This initiative has been a powerful motivator for the community and has positively impacted women's employment and empowerment.